Monday, April 21, 2008

How to multiply your sale by attracting affiliates.

"When I Got Out Of Bed This Morning, I Discovered I'd Sold $870.55 Of MyProducts While I Was Asleep!" You've seen this line on most famous Internetmarketer Neil Shearing's website. Not only the Neil but many other big marketersare doing the same. You must be wondering how somebody can make sales if heis Asleep. It's possible because they have an army of affiliates.Affiliates are other internet marketers with a good number of opt-in subscribers.They seek for new products and recommend to their list. What you have to do isto provide them a good product and promotional material. So they will createmore buzz for your product and you earn a handsome amount of money. It's awin-win situation for both.Now the question may arises in your mind that how to find new affiliates. Thisfear is a stumbling block that stops many site owners from getting started withaffiliate marketing. Interestingly, with a proper marketing strategy, gettingaffiliates may not be very difficult. Given below are some tips that may wipeyour fear about finding new affiliates.1. Affiliate Program DirectoriesThere are several sites on the Internet dedicated to listing affiliate Programs.Get your program listed in these directories. Affiliates usually look thesedirectories to find new products. By listing your program you'll get moreexposure. Just make a search on Google for "Affiliate Program Directories" andsubmit your program. 2. Find Complimentary Sites"Complementary" sites are a sites that sell products or services that complimentyour offerings. If you sell "gardening tools", a site that sells books on "gardeningtips" would be a perfect affiliate. If you sell software, try looking for sites thatsell computers or computer parts. Finding sites that already attract your targetmarket, and can benefit from recommending your product or service to theirvisitors, is the goal.3. Find content sitesThere are many sites that do not sell any kind of product or service but aremainly content-oriented sites. Such sites promote an idea, concept, study orbelief. Content sites that are used as a resource for your target market are idealaffiliates.4. Place a link on your Sales PageOne of the ways to find affiliates is to place a visible link of your affiliateprogram at your home page. A healthy side of this coin is that you can convertyour visitors in to your affiliates. You can offer your affiliate program to yourcustomers also.By doing this you’ll get a decent number of affiliates. Now the Second Step is toprovide them promotional material so they can make more sales. Each of youraffiliate will have different needs so you should focus on each type ofpromotional material.Here are some basic things to look for:1. Email Ads:Your most affiliates may be interested in placing ads in e-zines or their ownnewsletters. Try writing a few ads in different lengths. While writing email adsalways try to use hypnotic language and emotion trigger words so it increasesyour Click through rate (CTR).2. Signature Files:Some affiliates may even add your tag to their signature line. Give them a fewwitty lines to choose from.3. Articles:These are great for affiliates that need content for their websites andnewsletters. Write some good articles and allow your affiliates to republish it attheir website and newsletter. It will improve your search engine ranking also.Make a pin point that your article must be a healthy reading for your readers sothey read it again and again.4. Banners:Though banners aren't much effective as other methods but are still widelyused. Make banners in a variety of sizes to fit tops of pages, bottoms, toolbars,sidebars and other miscellaneous areas.5. Product Images:Give your affiliates images that show and link directly to specific products.They'll be able to choose an image specific to their site, or choose severalimages to display.6. Brandable Reports:This is probably the best tool in my opinion because it adds a viral effect in yourprogram. Make a short report so your affiliate can brand it with there ownaffiliate link and give away. To add viral effect just place a line at first and last page of report like "ClickHere to make this Report your 24/7 digital salesperson" and add a link to youraffiliate page. These are some points to start and run your affiliate program. Once you haveyour affiliate program properly set and your system under control, considerdeveloping promotions for your affiliates. Give them special incentives to sellmore during a certain time frame, move seasonal products, or increase businessduring your slow months. Offer them additional commissions, or even bonuses forreaching a specific amount of sales.In conclusion, if you follow the steps I have just outlined and if you are readyfor a little work and a lot of organization, your affiliate program should be up andrunning in no time.
http://www.articlefeeder.com/Online_Business__Promotion_and_Marketing/How_to_multiply_your_sale_by_attracting_affiliates_.html

No comments: